Triumph moving into MX and Enduro

[Supermofo]

https://www.triumphmotorcycles.co.uk/fo ... -mx-enduro

According to this.

TRIUMPH ANNOUNCE THEIR INTENT TO ENTER THE MOTOCROSS AND ENDURO WORLDS

Triumph is excited to announce that development is well under way on a comprehensive range of all-new competition Motocross and Enduro motorcycles. Joining our class leading and globally renowned motorcycle range this all new competition MX and Enduro family will bring all of Triumph’s engineering expertise to riders and racers worldwide.


This will be accompanied by a landmark moment for Triumph and the MX and Enduro racing world with an all new Triumph factory race programme, and a commitment to top tier championship racing in both Motocross and Enduro series.


Coming hand-in-hand with this commitment, to race and win at the highest level in the sport, Triumph is proud to announce that global Motocross legend Ricky Carmichael and five-times Enduro World Champion Iván Cervantes have joined the Triumph family as active partners in both bike testing and preparation for racing.


An announcement of the timetable for the launch and reveal of the motorcycles, as well as the racing programme and the full story on the product advantages the new Triumph MX and Enduro offer, will follow in the coming months.


“Today’s announcement marks the beginning of a new chapter for the Triumph brand, which everyone at Triumph is incredibly excited to be part of. We are 100% committed to making a long-lasting impact in this highly competitive and demanding world, with a single-minded ambition to deliver a winning motorcycle line-up for a whole new generation of Triumph riders”


- Nick Bloor: CEO Triumph Motorcycles Ltd

[Le_Fromage_Grande]

Interesting - let's hope they're not rebadged Chinese built Cagiva Husqvarnas

[KungFooBob]

But what's going to be the USP?

On the road bikes it's that everything is a Triple (or a retro looking twin).

[Yorick]

Are they aiming at the 200 kgs Super Tenere jobbies.

Or proper lightweight enduro racers?

[G.P]

Sounds logical, they've probably been looking at the massive revenues KTM derive from proper off road bikes. There's also been an increase in CRF 250 sales (so I'm told, no data).
Good luck to them.

[Supermofo]

Sounds logical, they've probably been looking at the massive revenues KTM derive from proper off road bikes. There's also been an increase in CRF 250 sales (so I'm told, no data).
Good luck to them.

Yeah I seem to recall KTM outselling Triumph and ducati by several magnitudes over due to the dirt bikes, and they aren't cheap either