Jaguar, as in the cars.
The rebrand and the new advert, It's a piss take right?
https://www.jaguar.co.uk/copy-nothing/index.html
Go woke, or go broke...
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KungFooBob
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Mr. Dazzle
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Re: Go woke, or go broke...
It's err....
Well.
TBF, their previous approach of mentioning old cars and er...what exactly?...wasn't paying dividends
Well.
TBF, their previous approach of mentioning old cars and er...what exactly?...wasn't paying dividends
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KungFooBob
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Re: Go woke, or go broke...
There isn't a single pair of string backed driving gloves in that video!!!
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MrLongbeard
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Mr. Dazzle
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KungFooBob
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KungFooBob
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Re: Go woke, or go broke...
'This rebrand and ad campaign is the perfect answer to the question: ‘How do we alienate our legacy owners while not attracting new buyers?’
Pretty much sums it up for me.
Glad I didn't buy that XF now. On the plus side, Pony can get back into Jags now.
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Sadlonelygit
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Re: Go woke, or go broke...
S'funny you should mention this, as last Sunday I passed an Aston and, what I thought was, a big Audi, in anti focus colours on the Fosse Way.
Seems it was a Jaaaaaaaaaaaag
Seems it was a Jaaaaaaaaaaaag
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Skub
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Re: Go woke, or go broke...
moth will be apoplectic. 
"Be kind to past versions of yourself that didn't know what you know now."
Walt Whitman
https://soundcloud.com/skub1955
Walt Whitman
https://soundcloud.com/skub1955
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ZRX61
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Count Steer
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Re: Go woke, or go broke...
Probably because Lord Elon, Andrew Tate and Bev Turner got into a froth about it. (Musk should have asked his brother's wife what she thought of it - Kimbal's missus is a bit more 21st century
).Doubt is not a pleasant condition.
But certainty is an absurd one.
Voltaire
But certainty is an absurd one.
Voltaire
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Mr. Dazzle
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Re: Go woke, or go broke...
Orders for what exactly? They don't have any cars on sale and won't for some time
They might have a few SUVs lingering on in other markets, but this ^^^ rebrand and advert is related to a car which won't even be revealed until next year.
Plus the small fact Jaguat don't have shares.
Last edited by Mr. Dazzle on Thu Nov 21, 2024 8:17 am, edited 2 times in total.
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KungFooBob
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Count Steer
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Re: Go woke, or go broke...
Err...they appear to be quoted on NASDAQ.
Doubt is not a pleasant condition.
But certainty is an absurd one.
Voltaire
But certainty is an absurd one.
Voltaire
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Mr. Dazzle
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Re: Go woke, or go broke...
That's a different Jaguar? JAGX is Jaguar health care.
The car company is part of TATA Group.
The car company is part of TATA Group.