More here: https://www.fia.com/news/new-step-forwa ... mme-mexicoOn 4 November, ahead of the FIA Formula 1 Mexican Grand Prix, the FIA Safe & Affordable Helmet Programme took a new step forward with a distribution of UN-standard certified helmets in Mexico City, organised by the FIA and its Member Organisation ANA Automóvil Club A. C., with the support of the FIA Foundation and the Keep Fighting Foundation.
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To contribute to its mission of promoting and pursuing a culture of safe mobility, the FIA has been promoting the FIA Safe & Affordable Helmet Programme to facilitate the deployment of motorcycle helmets. The design concept has been conceived by helmet manufacturers with the goal of creating the lowest priced helmets on the market while also meeting the UN ECE 22.05 safety standards, as certified by independent experts. The helmets are comfortable in hot and humid climates. Indeed, research shows that safe helmet wearing is one of the most effective road safety interventions, reducing the number of head injuries among moped riders and motorcyclists by around 44%.
In order to raise awareness of the importance of wearing helmets and to encourage the local government to ensure that only high standard helmets are introduced in the market, a demonstration event was organised in Mexico City in the framework of the FIA Formula 1 Grand Prix.
The event gathered FIA President Jean Todt, FIA Vice President for Sport and OMDAI, NACAM and FIA Americas President José Abed R., ANA Automóvil Club A. C. President Julián José Abed Jiménez, ANA Seguros General Director Raúl Barba, Mexico City Road Safety and Information Monitoring Director Valentina Delgado Sánchez, Formula 1 CEO Stefano Domenicali, Uber Eats Latin America General Director Eduardo Donnelly, FIA Foundation Programmes Manager Agnieszka Krasnolucka, FIA Secretary General for Automobile Mobility and Tourism ad interim Onika Miller, Red Bull Formula 1 Driver Sergio Perez, Chairman of the Board of Grupo Carso Carlos Slim Domit, Mexican Red Cross President Fernando Suinaga Cárdenas and FIA Deputy President for Automobile Mobility and Tourism Thierry Willemarck, among others.
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(I can guess the answer for most here ): "Would you buy & wear a helmet manufactured for the sum of $10?"
I think the thing to consider here is: forget UK riding - if you were living in a country much hotter, and with much less traffic, and were riding a much slower bike... would you then consider it?
The whole idea of the low-cost helmet is to get people who aren't wearing them NOW to wear them in the future, rather than attracting business from people like ourselves, and so I can see the reasons and I hope it has success.
FWIW, I'd probably consider one if I was living out in (say) Southern Spain and tazzing about on a scooter.
I'd also definitely try to find one if I ever scrapped together enough for a MonoRacer - it's probably the only helmet I'd be able to afford!